It was in one of these sessions that Cofone first met the 28-year-old Edwards, who has been blind since the age of 17 as a result of a rare genetic mutation known as incontinentia pigmenti. She has since signed ambassadorships with Pantene and Barbie, and earlier this year published a motivational memoir – Blind, Not Broken – based on her own path to self-acceptance. “She was one of our guests at Sinéad’s London Fashion Week presentation last season,” Cofone says. “The plan was that she’d walk, too, but we couldn’t get it across the line.” There were, of course, a series of other “firsts” to execute: inviting showgoers with visual impairments to experience a tactile tour of the collection, and recording audio descriptions for each look. O’Dwyer and Cofone went even further for spring – partnering with the Danish Association of the Blind on a guest list and creating booklets of fabric swatches and evermore detailed aural guides, which attendees listened to on headsets donated by Sony.
The seasonal grind is hard enough for independent designers, but here is someone who makes things actively more challenging for themselves in order to accommodate an audience of fashion fans so egregiously overlooked. “The most important thing was to make sure the experience would be safe and accessible for Lucy,” Cofone says. “From travelling with an airline that she trusts, to ensuring she could sleep in the same hotel as Hair and Care, to securing shuttle buses, time alone with a movement director and perfecting the tactile markings on the catwalk.” (That O’Dwyer absolutely should be taking home the 2024 Zalando Visionary Award is obvious.) “The dream is to work with the British Fashion Council and be the voice that helps brands to be accessible for blind and low-vision people,” Cofone adds of this life-altering if not culture-shifting project. “The women and young girls who come to our workshops leave feeling changed. Less isolated, empowered to take on a more visible role in public life. It’s about giving people a purpose, confidence and a chance to harness their identities.”