Blend (NYSE: BLND), the leading origination platform for digital banking solutions, announced today that Erik Wrobel, Blend’s Head of Product, was recognized as a 2024 HW Tech Trendsetter by HousingWire. In its sixth year, the list identifies the most impactful and innovative technology leaders serving the housing economy.
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Blend Head of Product Erik Wrobel (Photo: Business Wire)
“I’m honored to accept this award on behalf of Blend, as it truly reflects our dedication to bringing simplicity and transparency to financial services,” said Erik Wrobel, Blend’s Head of Product. “In a year marked by intense competition and affordability challenges, I’m proud of the strides we’ve made to strengthen our customers’ bottom lines while enhancing their borrower experience. Our customers trust us to continue innovating in ways that advance their goals, and they’re increasingly turning to Blend for the latest technologies needed to address their most urgent needs.”
Under Erik’s leadership, Blend has launched several groundbreaking experiences that have significantly accelerated and streamlined the home lending process by bringing advanced personalization, simplification, and rapid iteration into the product. Among the newer solutions Erik helped build include Blend Rapid Refi, a product focused on helping customers refinance in an automated, streamlined way; a real-time home equity product allowing borrowers to quickly tap into the equity in their homes; and adding other new features to the Blend platform that leverage recent advancements in AI.
“Modern experiences like our AI integrations and the ability to deliver a real time home equity experience have all been made possible by the flexible platform and diverse ecosystem of integrations that we’ve been hard at work building for the past four years,” shared Erik Wrobel. “This new evolution of the way we build our technology is resonating, and lenders are bringing more ideas for how to apply our solution to their own businesses in new and compelling ways.”
An independent study in 2024 further underscores Blend’s impact. Financial institutions using Blend’s mortgage suite reported an average 53% increase in transaction speed, $650 in savings per loan, and a reduction of over 9 days from the loan cycle. These metrics highlight Blend’s effectiveness in driving efficiency and cost savings, contributing to a faster, more streamlined and responsive origination process.
Profiles of the 2024 HousingWire Tech Trendsetters honorees can be found here.
About Blend
Blend (NYSE: BLND) is the leading origination platform for digital banking solutions. Financial providers— from large banks, fintechs, and credit unions to community and independent mortgage banks—use Blend’s platform to transform banking experiences for their customers. Blend powers billions of dollars in financial transactions every day. To learn more, visit blend.com.
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