A Bristol sandwich chain which has proved a huge hit with customers is opening its first store in London.
Sandwich Sandwich has landed backing from HSBC to expand beyond Bristol for the first time since opening in 2012.
The new store is located in the heart of the City of London.
Sandwich Sandwich has created 55 jobs following the opening and us expanding its corporate catering offering.
The family-run company has four Bristol stores and is planning to open a further three London sites in 2024.
The ambition is to roll out stores nationally and internationally over the next three to five years with backing HSBC.
Nick Kleiner, founder and director at Sandwich Sandwich, said: “This is a huge milestone for the Sandwich Sandwich family.
“Starting out as a small kiosk in Bristol we could only dream of opening a London store, yet with HSBC UK’s support this has become a reality. On top of this, the added guidance and care provided by HSBC UK throughout the whole process has been vital too – especially during what is still an uncertain and challenging period for the hospitality industry.
“To say we’re buzzing about the new opening is an understatement – it’s a significant step in our growth journey and we’re excited for what’s ahead for Sandwich Sandwich as we open our doors in London and beyond.”
David Butler, area director at HSBC UK, added: “Sandwich Sandwich is a shining example of the resilience and determination demonstrated by the hospitality industry since the pandemic. We’re excited to continue supporting the business on its exciting expansion.”