FREE GIN? ALDI RECRUITS SHOPPERS TO TASTE GIN FOR FREE
- Self-proclaimed gin-iuses can apply to receive FREE bottles of the supermarket’s latest summer launches
- Winners asked to review and create innovative cocktails on social media, with feedback helping to guide and inform Aldi Buying Teams for 2025
- Applications open until 25th June
Today Aldi launches the UK’s FIRST-ever supermarket Gin Club, starting with a nationwide search for 30 enthusiasts to trial the supermarket’s award-winning gins, for free!
Each selected Gin Club member will receive three bottles of Aldi’s latest summer gin launches over an eight-week period. Packages will include everything needed to craft the perfect cocktail masterpiece.
All shoppers have to do in return is review each gin, create their very own cocktail and share it on TikTok or Instagram using the dedicated #AldiGinClub hashtag – then sip back and enjoy!
Reviews shared will help guide and inform Aldi’s booze-buying teams ahead of key decision-making for 2025.
Julie Ashfield, Managing Director of Buying at Aldi UK says; “We’re excited to be launching the UK’s first supermarket Gin Club, recruiting a panel of gin enthusiasts that are passionate when it comes to cocktail creation.
Aldi’s award-winning gin range has gone from strength to strength, and this provides us with a fantastic opportunity to hear directly from our shoppers, helping to improve and develop our ranges for next year. Best of luck to all applicants.”
Known for having some of the best gins in the world1, Aldi’s award-winning range includes the likes of Haysmith’s Seville Orange & Persian Lime Gin (£14.99, 70cl), which won ‘Best in Country’ at this year’s World Gin Awards 20242.
And the award-winning Haysmith’s Blackberry & Raspberry Bramble Gin (£14.99, 70cl)3, a crimson-coloured gin serving up a sweet punchy taste with rich berry notes.
To be in with a chance of landing the role, budding tasters with a nose for botanicals simply need to send an email to aldiginclub@clarioncomms.co.uk with the below details:
- Full name
- Proof of age
- Your social media handles (TikTok & Instagram) and the number of followers for each account
- 150 words explaining why you think you should be selected as an Aldi Gin Club member
- What your favourite Aldi gin is and your favourite gin-based cocktail to make with it
Entries are open NOW until 25th June.
To enter now and view the full T&Cs, visit the Aldi Gin Club page on: www.aldi.co.uk/ginclub