Monday, January 6, 2025

I see myself more as a fashion entrepreneur than a nurse —Deborah Iwuchukwu, UK-based Nigerian fashion entrepreneur

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Deborah Iwuchukwu is a United Kingdom-based nurse and fashion entrepreneur. She is the founder of Kulams Couture, specialising in luxurious, stylish menswear. In this interview by KINGSLEY ALUMONA, she speaks about her life and work in the UK and her advice to Nigerian youths.

You have bachelor’s and master’s degrees in Nursing. Are you a practising nurse?

I hold a bachelor’s degree in Nursing from Coventry University and a master’s degree in Diabetes from the University of South Wales, both in the United Kingdom. Currently, I am practising as a nurse in the UK.

My journey in the field has been a fulfilling one, marked by both challenges and growth. While initially faced some struggles, I am steadily improving and gaining confidence in my role. This profession has not only allowed me to make a meaningful impact on patients’ lives but has also taught me resilience and adaptability in the face of adversity.

 

What circumstances led you to leave Nigeria for the UK? And how is the UK impacting your life and career?

I relocated from Nigeria to the UK for higher education, a decision that transformed my personal and professional life. The move opened unexpected opportunities and enabled connections with like-minded individuals, fostering growth.

Working in aged care and hospital settings has expanded my skills, offering invaluable hands-on experience in healthcare, while the UK’s emphasis on patient care has refined my professionalism. On a personal level, reuniting with my family after over a year apart has been a profound blessing. This relocation has been a catalyst for career growth and has laid the foundation for a brighter future for me and my loved ones.

 

From your nursing experience in the UK, how would you compare Nigeria’s primary health sector to the UK?

Healthcare systems in the UK and Nigeria differ significantly in infrastructure and efficiency. The UK’s NHS is well-structured, emphasising patient-centred care and providing inclusive environments where nurses thrive. In contrast, Nigeria’s system faces challenges like inadequate infrastructure and limited resources, despite the resilience of its professionals.

However, with structural reforms and investment, Nigeria has the potential to strengthen its healthcare sector, enabling nurses to thrive and improving overall system robustness.

 

Your LinkedIn bio says you are into the fashion and clothing business. Tell us about your passion for fashion. And, how do you penetrate the UK market to sell the clothes?

My passion for fashion stems from a love for personal style and a desire to help others look and feel their best. In 2009, I trained in female fashion design but paused to pursue further education. My passion reignited when I began designing custom clothing for my husband, redefining his style.

In 2024, I launched Kulams Couture, specialising in luxurious, stylish menswear for working professionals and business sectors, crafted to combine elegance and comfort. While focused on men’s fashion, I plan to expand into women’s wear.

To penetrate the UK market, I’ll leverage local trends, social media, influencer collaborations, unique designs, and exceptional customer service.

 

Do you see yourself more as a nurse or a fashion entrepreneur? Which one gives you a sense of importance or fulfilment?

I see myself as a fashion entrepreneur, with nursing playing a smaller role. Fashion combines my creativity and business skills, offering flexibility to balance work and family. My goal is to grow my brand, focusing on what I love while outsourcing tasks and enhancing my personal life and impact in the industry.

 

The ‘japa’ syndrome is still much in the consciousness of many young Nigerians. What is your advice to people who want to leave Nigeria because of the economic situation of the country?

The ‘Japa’ syndrome reflects young Nigerians’ pursuit of better opportunities abroad due to economic challenges. While life abroad demands resilience and adaptability, Nigeria offers opportunities for those who focus on their strengths, build support networks, and remain determined. Success anywhere requires navigating challenges and embracing personal growth.

 

What are the challenges you face living and working in the UK, and how do you manage them?

Living and working in the UK poses challenges like harsh weather and subtle racism, including gaslighting. My experience has built resilience, enabling me to address issues professionally and escalate when needed. Despite obstacles, I focus on growth and adapting to the environment while ensuring my rights are respected.

 

What do you miss about Nigeria while living in the UK? Do you see yourself and your family relocating back to Nigeria?

Living in the UK, I miss Nigeria’s vibrant culture, warm people, and fresh, affordable food. Groceries in the UK are costly and less fresh, adding to a sense of loneliness and isolation.

Though I am not planning to relocate permanently, my business will bring me back often. There is truly no place like home.

 

We are in the New Year. What is your advice to Nigerian youths on how they can make their lives and businesses productive this year?

As we step into the New Year, Nigerian youths are presented with a fresh opportunity to shape their futures, especially in business and personal growth. To make the most in the coming year, here are essential tips for achieving success and productivity:

Consistency is key. Success does not happen overnight. Whether you are building a business or working on personal development, consistency is crucial. Commit to your goals, maintain a regular work routine, and stay focused on your vision, even when challenges arise.

Focus on your goals. In a world full of distractions, maintaining focus is vital. Clearly define what you want to achieve this year, break it down into manageable steps, and prioritise your tasks to avoid wasting time on unimportant matters.

Learn through research and ask questions. Never underestimate the power of knowledge. Equip yourself with the right information by conducting thorough personal research. Seek books, articles, and online resources. Additionally, do not hesitate to ask questions and learn from successful individuals who have excelled in your field of interest.

Spend wisely and accountably. Financial management is key to success. Nigerian youths can achieve their goals by spending mindfully, saving, investing wisely, and aligning expenses with long-term objectives. Embrace consistency, focus, and learning to create productive businesses and unlock potential, paving the way for success in 2025.

READ ALSO: Fashion entrepreneur wins N100,000 grant to scale her business

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