Royden Greaves is the founder and CEO of Jarvis, a London-based fintech app for managing personal and workplace pension jars.
In this week’s Founder in Five Q&A, Greaves discusses the challenge of launching in the competitive UK market, how so many misunderstand the technology behind the blockchain and why the concept of the metaverse is fundamentally flawed.
What one thing do you wish you’d done differently when launching your company?
Royden Greaves: Rather than launching directly in the competitive UK market, I would have started in a smaller EU jurisdiction. This would have allowed us to gain early traction, navigate regulatory hurdles more easily, and build a strong foundation for expanding into the UK, which is the second-largest pension market globally….