Tuesday, November 5, 2024

Shopper buys box of berries at luxury supermarket – and is startled at cost

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Shoppers are often all too familiar with the swift accumulation of goods in their supermarket trolleys and the subsequent hit to their wallets.

Yet, one woman has been left utterly gobsmacked by the exorbitant prices at what’s dubbed the world’s most opulent supermarket – especially when it came to the cost of box of berries.

We all indulge from time to time, whether it’s a pampering spa day, a round of drinks, a coffee catch-up, or splurging on a long-coveted item.

For some, the ultimate luxury is a high-end grocery haul Brits might flock to M&S or Waitrose, while stateside, Erewhon Market is the go-to for gourmet goodies.

Scattered across California in the US, these stores aren’t just famed for their fine fare; they’re also celebrity magnets. The buzz is real, with people clamouring for the “world’s most famous” viral smoothies, whipped up by stars like Sophia Richie Grange, Hailey Bieber, Kourtney Kardashian, Sabrina Carpenter, and others.

One bargain hunter, hooked on thrifting and snagging deals, ventured into the upscale food emporium to see what the fuss was about. She was astounded by the cost of a simple box of berries.

Vanessa took to her TikTok account @vanessaleen to document her Erewhon adventure, where she and a friend played a guessing game over the price of a mixed berry box at the chic organic store.

Her companion’s estimate was $19.20 [£14.65], while Vanessa’s own guess was $24 [£18.32]. They were both floored to discover the actual price tag: an eye-watering $41.18 [£31.42] for a selection of strawberries, blackberries, blueberries, and raspberries.

A box of pomegranate seeds is $34 [£25.95] and watermelon fans will have to fork out $26.12 [£19.93] for a box of the fruit chunks. Plus a tub of dragon fruit costs $29.30 [£22.36].

She hared that a box of cucumbers will set you back $27.19 [£20.75] , while a box of organic potatoes with rosemary costs $25.72 [£19.63]. For those who prefer sweet potato, you will have to fork out $24.03 [£18.34]. Green beans are priced at $25.01 [£19.08].

Vanessa also found a turkey breast for a whopping $75 [£57.24], while one piece of salmon is priced at $16.40 [£12.51]. For four boiled eggs you will pay $10 [£7.63].

Would you pay these prices? Let us know in the comment section…

Do you have a story? Get in touch at Lucy.Marshall@reachplc.com.

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