ONE in five couples have booked separate beds when away on holiday.
A poll of travellers found sleeping arrangements could play a major role in holiday planning for 2025 – with 59 per cent admitting they sleep better alone.
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And it’s not just having their own bed which is important, as 11 per cent have even booked different rooms.
Almost half (47 per cent) have done this to make sure they have a good night’s kip, and 28 per cent have done have different ‘sleep preferences’ to their partner.
The study, commissioned by Hilton, is part of its 2025 Trends Report which has coined eight new terms for emerging travel behaviours, with the trend of couples who book different rooms or beds described as ‘The Great Sleep Split.’
More than 13,000 adults from Australia, Brazil, China, Germany, India, Japan, Mexico, Saudi Arabia, Singapore, Türkiye, UAE, UK, and the US took part in the hotel brand’s global report.
Simon Vincent, executive vice president and president of Europe, Middle East and Africa at Hilton said: “Our 2025 Trends Report shows that resting and recharging continue to be primary motivators to travel, and exploring nostalgic destinations with family and friends is on the rise.”
Another relationship trend to rise in 2025 is the ‘Ex-cursion’, which found 34 per cent of people book a trip with friends immediately after going through a break-up.
While 45 per cent of parents indulge in ‘Nostalgications’ – taking their kids to destinations they visited as children.
Additionally, 51 per cent are now choosing to take their children away based on the places they always dreamed of exploring when they were young.
Solo travel has shown no sign of slowing down, with the separate Hilton study of 2,000 UK holidaymakers finding 34 per cent are yearning to go on a solo adventure before the end of 2025.
With this trend described as ‘Me-mooning’ in the trends report.
And while 21 per cent are out to meet new friends, the research, carried out through OnePoll, found 12 per cent are looking for a little romance along the way.
EIGHT TRAVEL TRENDS FOR 2025, ACCORDING TO HILTON REPORT
1. The Great Sleep Split – Booking separate rooms or beds on a holiday, so you and your partner can get a better night’s sleep
2. Me-Mooning – Going on a solo trip that is all about you
3. Nostalgication – Going on a holiday with your family that you went on when you were a child
4. Kidcation – When your little one shapes your holiday and its adventures
5. DINKury Destinations – Dual-income-no-kids, happily spending more when it comes to holidays
6. Ex-cursions – Going on a trip after a breakup to unwind and let your hair down
7. Spontanitrip – When travellers embrace the thrill of the unknown, setting off on holiday with no plans – just pure spontaneity
8. Flexiscape – When you mix and match different holiday styles—balancing relaxation with adventure to create the perfect all-in-one getaway